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ziphq.com
SUMMER 2020

ziphq.com

Moderate AI visibility with 30 of 48 criteria passing. Biggest gap: llms.txt file.

58/100
1 since v1
F
Citation Avg
Answer Readiness
~40% weight
7/10
Content Structure
~25% weight
6/10
Trust & Authority
~15% weight
5/10
Technical Foundation
~10% weight
4/10
AI Discovery
~10% weight
5/10

Verdict

Below-average AEO readiness at 58/100 - multiple areas need attention. Key strengths include Fact & Data Density, Canonical URL Strategy, and Content Cannibalization. Priority gaps: llms.txt File, Comprehensive FAQ Section, and RSS/Atom Feed.

#1468of 13363
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How to Improve

Current
58/100
Projected
83/100
41Total Fixes
10Quick Wins
~77hEst. Effort
Quick Wins
Create /llms.txt fileAdd question-based headingsConfigure robots.txt for AI crawlersImplement semantic HTML5 elementsAdd ai.txt and content licensingAdd visible date signalsImprove citation-ready writing qualityAdd answer-first content placementClarify entity boundariesReduce extraction friction
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Fix HTML structure and meta tags
medium|low
Configure robots.txt for AI crawlers
high|trivial
Create complete sitemap.xml
medium|low
Add internationalization signals
critical|medium
Reduce render-blocking resources
medium|low
Reduce document weight
medium|low
Improve server response efficiency
medium|low

Top Opportunities10

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Include dateModified schema, visible last-updated dates, and time elements on content pages. Fresh content signals help AI engines prioritize your pages over stale alternatives.

Write self-contained definition sentences and single-claim statements that AI engines can quote directly. Avoid pronouns like "this" or "that" at the start of answer paragraphs.

Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.

Show direct use, testing, implementation, or lived experience with concrete observations, examples, screenshots, and lessons learned.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Add Organization schema with consistent name, address, phone (NAP). Include sameAs links to social profiles and authoritative directories to strengthen entity recognition.

Define the primary entity in the first 500 characters, use consistent terminology (same term 70%+), and add "unlike X" signals to help AI engines distinguish your topics.

Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.

Fix It With AI42

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Site Pages

ziphq.com/guides/the-executive-guide-to-agentic-ai-in-pro...D48
The executive guide to agentic AI in procurement | Zip
ziphq.com/engineering-blog/custom-agents-composable-ai-pl...D48
The instructions are not the point | Zip
ziphq.com/compare/precoro-vs-zipD41
Precoro vs Zip: What's Better to Automate Intake & Procurement? | Zip
ziphq.com/leadership-hub/procurement-ai-adoptionF38
Procurement must lead AI adoption. Here’s why.
ziphq.com/customersF37
Customer stories | Zip
ziphq.com/trust/securityF37
Security | Zip
ziphq.com/blogF33
Blog | Zip
ziphq.com/resourcesD40
Resources for procurement | Zip
ziphq.com/research-reports-guidesD40
Research, reports, and guides | Zip
ziphq.com/leadership-hub/zip-community-spotlight-natasha-...F36
Zip Community Spotlight: Natasha Liso on Procurement Careers
ziphq.com/topic-tag-1/zip-updatesF34
Zip updates Topic - Zip
ziphq.com/on-demand-webinar/agents-of-change-redefining-t...F35
Agents of change: Redefining the future of procurement with AI
ziphq.com/on-demand-webinar/procurement-trends-for-2025-w...F31
Procurement trends for 2025+ with The Hackett Group
Changes since v1Last audited 52 days ago
57
58
+1
View full comparison →
Build Comprehensive FAQ SectionAdd Answer Capsule PatternsAdd Content Freshness SignalsImprove Citation-Ready WritingRestructure Content as Q&AAdd First-Hand Experience SignalsAdd Owned Data SignalsStrengthen Entity Authority (NAP)Add Entity DisambiguationAdd Direct Answer Paragraphs

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