runway.com
Moderate AI visibility with 36 of 48 criteria passing. Biggest gap: rss/atom feed.
Verdict
Below-average AEO readiness at 56/100 - multiple areas need attention. Key strengths include llms.txt File, Direct Answer Paragraphs, and Fact & Data Density. Priority gaps: RSS/Atom Feed, Speakable Schema, and Owned Data Density. Topic coherence is moderate at 5/10, capping the score at 60. Tighter topical focus would lift this ceiling.
How to Improve
Update robots.txt to explicitly allow AI crawlers and include sitemap directive.
Generate a comprehensive sitemap with lastmod dates for all important pages.
Implement hreflang tags and lang attributes so AI engines serve the correct language version when answering queries.
Trim oversized HTML, excessive DOM nodes, and large inline payloads that slow AI crawlers.
Ensure clean, well-structured HTML with proper meta tags, HTTPS, and parseable content for AI crawlers.
Optimize compression, cache headers, redirect chains, and HTML payload size for faster AI crawler access.
Minimize blocking scripts and stylesheets in <head> to improve content availability for AI crawlers.
Top Opportunities10
Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.
Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.
Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.
Show direct use, testing, implementation, or lived experience with concrete observations, examples, screenshots, and lessons learned.
Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.
Add Organization schema with consistent name, address, phone (NAP). Include sameAs links to social profiles and authoritative directories to strengthen entity recognition.
Include dateModified schema, visible last-updated dates, and time elements on content pages. Fresh content signals help AI engines prioritize your pages over stale alternatives.
Write self-contained definition sentences and single-claim statements that AI engines can quote directly. Avoid pronouns like "this" or "that" at the start of answer paragraphs.
Establish a regular content publishing cadence with dated entries in your sitemap. Consistent publishing signals to AI engines that your site is an active, current information source.
Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.
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