Skip to main content

Platform

AEO Website Research-grade Content Content Factory About Audits Rankings Pricing

Resources

Knowledge Base Research FAQ
Audit
OverviewHow to ImproveScore BreakdownSite PagesGuides
polarcapital.co.uk

polarcapital.co.uk

Weak AI visibility with 21 of 48 criteria passing. Biggest gap: llms.txt file.

Finance & PaymentsInvestment Management
45/100
F
Citation Avg
Coherence gate active - score capped at 60
Answer Readiness
~40% weight
6/10
Content Structure
~25% weight
5/10
Trust & Authority
~15% weight
4/10
Technical Foundation
~10% weight
4/10
AI Discovery
~10% weight
2/10

Verdict

Critical AEO gaps at 45/100 - polarcapital.co.uk is largely invisible to AI engines. Key strengths include Table & List Extractability, Canonical URL Strategy, and Duplicate Content Blocks. Priority gaps: llms.txt File, Schema.org Structured Data, and Comprehensive FAQ Section. Topic coherence is moderate at 5/10, capping the score at 60. Tighter topical focus would lift this ceiling.

#14916of 26585
#871of 1391 in Finance & Payments
View full rankings →
View improvement plan

How to Improve

Current
45/100
Projected
78/100
41Total Fixes
8Quick Wins
~99hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersAdd ai.txt and content licensingEnhance author and expert schemaImprove query-answer alignmentAdd visible date signalsFocus blog content on core expertiseImprove server response efficiency
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Create complete sitemap.xml
critical|medium
Reduce render-blocking resources
critical|medium
Configure robots.txt for AI crawlers
high|trivial
Fix HTML structure and meta tags
low|low
Add internationalization signals
critical|medium
Improve server response efficiency
high|low
Reduce document weight
medium|low

Top Opportunities10

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Publish original research, statistics, case studies, or proprietary data that AI engines can cite. Unique data points make your content a primary source rather than a derivative one.

Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.

Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Add specific numbers, percentages, statistics, and data points throughout your content. Fact-dense content gives AI engines concrete data to cite rather than vague claims.

Add inline citations to external sources, "According to [Source]..." attribution phrases, and a Sources section at the end of key articles.

The same paragraphs appear on multiple pages. AI engines may only index one version and ignore the rest. Rewrite shared content so each page offers a unique perspective.

Fix It With AI44

Your competitors are already optimizing for AI

Every day without action is traffic your site loses to AI-ready competitors. We fix that.

Fix My Score

Site Pages

www.polarcapital.co.uk/GlossaryF38
Glossary | Polar Capital
www.polarcapital.co.uk/Investor-RelationsF28
Investor Relations | Polar Capital
www.polarcapital.co.uk/registrationD40
Register | Polar Capital
www.polarcapital.co.uk/RegistrationD40
Register | Polar Capital
www.polarcapital.co.uk/Contact-UsF26
Contact Us | Polar Capital

Improve Your Score

Guides for the criteria with the most room for improvement

Related Questions

Browse all FAQs →

Want us to improve your score?

We build citation-ready content that AI engines choose as the answer.

Let's Talk