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pluto.markets
WINTER 2022

pluto.markets

Weak AI visibility with 22 of 48 criteria passing. Biggest gap: llms.txt file.

Finance & PaymentsCorporate Finance Platforms
46/100
D
Citation Avg
Answer Readiness
~40% weight
5/10
Content Structure
~25% weight
5/10
Trust & Authority
~15% weight
2/10
Technical Foundation
~10% weight
4/10
AI Discovery
~10% weight
5/10

Verdict

Below-average AEO readiness at 46/100 - multiple areas need attention. Key strengths include Canonical URL Strategy, Content Cannibalization, and Sentence Atomicity. Priority gaps: llms.txt File, RSS/Atom Feed, and Definition Patterns.

#13912of 26585
#820of 1391 in Finance & Payments
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How to Improve

Current
46/100
Projected
78/100
43Total Fixes
15Quick Wins
~89hEst. Effort
Quick Wins
Create /llms.txt fileStrengthen entity authority (NAP)Configure robots.txt for AI crawlersLink orphan pages into site navigationImplement semantic HTML5 elementsAdd structured tables and listsAdd ai.txt and content licensingExtend schema to inner pagesImprove query-answer alignmentAdd visible date signalsImprove citation-ready writing qualityReduce extraction frictionFix duplicate content blocksEliminate cross-page duplicate contentImprove server response efficiency
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Fix HTML structure and meta tags
medium|low
Reduce document weight
critical|medium
Configure robots.txt for AI crawlers
high|trivial
Create complete sitemap.xml
medium|low
Add internationalization signals
critical|medium
Improve server response efficiency
high|low
Reduce render-blocking resources
medium|low

Top Opportunities10

Publish original research, statistics, case studies, or proprietary data that AI engines can cite. Unique data points make your content a primary source rather than a derivative one.

Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.

Sections within pages contain identical or near-identical text. LLMs may flag this as low-quality or thin content, reducing citation authority. Rewrite duplicate blocks with unique angles.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Ensure every question-format heading (H2/H3) is followed by a direct answer paragraph. This pattern is ideal for AI engine snippet extraction.

Include dateModified schema, visible last-updated dates, and time elements on content pages. Fresh content signals help AI engines prioritize your pages over stale alternatives.

Add more proper nouns throughout content - named sources, organizations, tools, studies, and locations. Cited text averages 20.6% proper nouns; most sites fall well below 15%.

Fix It With AI45

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Every day without action is traffic your site loses to AI-ready competitors. We fix that.

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Site Pages

pluto.markets/aktierD40
Køb aktier, ETF'er og krypto uden kurtage | Opret investeringskonto | Pluto
pluto.markets/priserF39
Billigste aktier med Pluto investeringsplatform | Køb aktier uden gebyrer
pluto.markets/transferF37
Flyt din portefølje til Puto | Invester i aktier uden kurtage | Reguleret i Danmark
pluto.markets/fire-nul-kurtageF36
Handl aktier og ETF'er kurtagefrit | Lad være med at brænde penge af på høje gebyrer | Invester i aktier uden kurtage | Reguleret i Danmark
pluto.markets/fairrente-hoej-renteD41
Få cirka 2% rente med FairRente på Pluto | Lad være med at brænde penge af på høje gebyrer | Invester i aktier uden kurtage | Reguleret i Danmark
pluto.markets/fire-billigste-kryptoD40
Danmarks billigste kryptogebyrer | Lad være med at brænde penge af på høje gebyrer | Invester i aktier uden kurtage | Reguleret i Danmark

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