Weak AI visibility with 10 of 48 criteria passing. Biggest gap: llms.txt file.
Healthcare & Patient AdvocacyHealthcare TechnologyVerdict
Critical AEO gaps at 28/100 - pharos.health is largely invisible to AI engines. Key strengths include Topic Coherence, Duplicate Content Blocks, and Cross-Page Duplicate Content. Priority gaps: llms.txt File, Q&A Content Format, and Original Data & Expert Analysis.
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Guides for the criteria with the most room for improvement
Tidio has a 251-line llms.txt. Crisp has zero. The score gap: +29 points. This single file tells AI assistants exactly what your site does -and without it, they're guessing.
AI assistants are question-answering machines. When your content is already shaped as questions and answers, you're handing AI a pre-formatted citation. Sites that do this right get extracted -sites that don't get skipped.
AI has a trust hierarchy for sources. At the top: proprietary data and first-hand expert analysis. At the bottom: rewritten Wikipedia articles. We've watched AI preferentially cite sites with original benchmarks -even over bigger competitors.
AI crawlers follow internal links to discover and contextualize content. A page with zero inbound links is a page AI will never find. Hub pages linking to 20+ related articles signal topical authority that both engines reward.
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