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openly.com

openly.com

Moderate AI visibility with 34 of 48 criteria passing. Biggest gap: llms.txt file.

Finance & PaymentsCorporate Finance Platforms
65/100
3 since v1
D
Citation Avg
Answer Readiness
~40% weight
8/10
Content Structure
~25% weight
7/10
Trust & Authority
~15% weight
7/10
Technical Foundation
~10% weight
6/10
AI Discovery
~10% weight
7/10

Verdict

Moderate AEO readiness at 65/100 with significant gaps to address. Key strengths include Schema.org Structured Data, Original Data & Expert Analysis, and Internal Linking Structure. Priority gaps: llms.txt File, RSS/Atom Feed, and Speakable Schema.

How to Improve

Current
65/100
Projected
86/100
35Total Fixes
11Quick Wins
~55hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersBuild FAQ sections with schemaAdd content freshness signalsAdd structured tables and listsAdd definition-style contentAdd direct answer paragraphsAdd ai.txt and content licensingImprove citation-ready writing qualityReduce extraction frictionReduce document weight
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Reduce render-blocking resources
critical|medium
Reduce document weight
high|low
Configure robots.txt for AI crawlers
high|trivial
Add internationalization signals
critical|medium
Fix HTML structure and meta tags
low|low
Improve server response efficiency
medium|low
Create complete sitemap.xml
low|low

Top Opportunities10

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

The same paragraphs appear on multiple pages. AI engines may only index one version and ignore the rest. Rewrite shared content so each page offers a unique perspective.

Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Write self-contained definition sentences and single-claim statements that AI engines can quote directly. Avoid pronouns like "this" or "that" at the start of answer paragraphs.

Show direct use, testing, implementation, or lived experience with concrete observations, examples, screenshots, and lessons learned.

Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Ensure every question-format heading (H2/H3) is followed by a direct answer paragraph. This pattern is ideal for AI engine snippet extraction.

Shorten sentences to under 25 words, use active voice in lead paragraphs, define jargon inline, and avoid hiding content behind accordions or display:none.

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Site Pages

openly.com/find-an-agentD41
Find a Homeowners Insurance Agent Near You | Openly
openly.com/state-of-the-independent-agent-2023F36
2023 State of the Independent Agent | Openly
openly.com/pressroomF38
Openly Pressroom | Brand & Media
Changes since v1Last audited 70 days ago
62
65
+3
View full comparison →
Add Owned Data SignalsEliminate Cross-Page Duplicate ContentAdd Structured Tables & ListsBuild Comprehensive FAQ SectionImprove Citation-Ready WritingAdd First-Hand Experience SignalsAdd Direct Answer ParagraphsAdd Answer Capsule PatternsImprove Question-Answer AlignmentReduce Extraction Friction

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