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onswitchboard.com
WINTER 2019

onswitchboard.com

Moderate AI visibility with 31 of 48 criteria passing. Biggest gap: llms.txt file.

54/100
F
Citation Avg
Answer Readiness
~40% weight
6/10
Content Structure
~25% weight
7/10
Trust & Authority
~15% weight
4/10
Technical Foundation
~10% weight
6/10
AI Discovery
~10% weight
4/10

Verdict

Below-average AEO readiness at 54/100 - multiple areas need attention. Key strengths include Direct Answer Paragraphs, Duplicate Content Blocks, and Cross-Page Duplicate Content. Priority gaps: llms.txt File, RSS/Atom Feed, and Content Licensing & AI Permissions.

#3085of 13363
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How to Improve

Current
54/100
Projected
81/100
43Total Fixes
11Quick Wins
~80hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersAdd structured tables and listsAdd ai.txt and content licensingImprove query-answer alignmentAdd visible date signalsMake content creators clearly visibleImprove citation-ready writing qualityClarify entity boundariesReduce extraction frictionReduce render-blocking resources
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Configure robots.txt for AI crawlers
high|trivial
Reduce render-blocking resources
high|low
Create complete sitemap.xml
medium|low
Fix HTML structure and meta tags
low|low
Fix canonical URL strategy
low|trivial
Improve server response efficiency
low|low

Top Opportunities10

Publish original research, statistics, case studies, or proprietary data that AI engines can cite. Unique data points make your content a primary source rather than a derivative one.

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.

Ensure every question-format heading (H2/H3) is followed by a direct answer paragraph. This pattern is ideal for AI engine snippet extraction.

Write self-contained definition sentences and single-claim statements that AI engines can quote directly. Avoid pronouns like "this" or "that" at the start of answer paragraphs.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Add Organization schema with consistent name, address, phone (NAP). Include sameAs links to social profiles and authoritative directories to strengthen entity recognition.

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Site Pages

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