Skip to main content

Platform

AEO Website Research-grade Content Content Factory About Audits Rankings Pricing

Resources

Knowledge Base Research FAQ
Audit
OverviewHow to ImproveScore BreakdownSite PagesGuides
normalfactory.com
SUMMER 2025

normalfactory.com

Weak AI visibility with 18 of 48 criteria passing. Biggest gap: llms.txt file.

Developer Tools & InfrastructureDeveloper Platforms
41/100
F
Citation Avg
Coherence gate active - score capped at 55
Answer Readiness
~40% weight
4/10
Content Structure
~25% weight
4/10
Trust & Authority
~15% weight
3/10
Technical Foundation
~10% weight
5/10
AI Discovery
~10% weight
2/10

Verdict

Critical AEO gaps at 41/100 - normalfactory.com is largely invisible to AI engines. Key strengths include Duplicate Content Blocks, Cross-Page Duplicate Content, and Page Speed: Page Size. Priority gaps: llms.txt File, Schema.org Structured Data, and Sitemap Completeness. Topic coherence is 4/10, which caps the overall score at 55. Focusing content on core expertise areas is the single highest-impact improvement.

How to Improve

Current
41/100
Projected
76/100
43Total Fixes
17Quick Wins
~98hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersLink orphan pages into site navigationImplement semantic HTML5 elementsAdd structured tables and listsAdd definition-style contentAdd direct answer paragraphsAdd ai.txt and content licensingFix canonical URL strategyImprove query-answer alignmentAdd visible date signalsFocus blog content on core expertiseAdd first-hand experience signalsMake content creators clearly visibleExplain how content was tested or reviewedImprove citation-ready writing qualityPackage evidence for AI engines
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Create complete sitemap.xml
critical|medium
Configure robots.txt for AI crawlers
critical|low
Fix canonical URL strategy
critical|low
Add internationalization signals
critical|medium
Fix HTML structure and meta tags
low|low
Improve server response efficiency
low|low
Reduce render-blocking resources
low|low

Top Opportunities10

Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.

Publish original research, statistics, case studies, or proprietary data that AI engines can cite. Unique data points make your content a primary source rather than a derivative one.

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.

Strengthen internal linking with descriptive anchor text between related pages. Add breadcrumb navigation and ensure every key page is reachable within 3 clicks from the homepage.

Place a concise 40-80 word answer block in the first 300 words of each page. Avoid throat-clearing openers like "In this article..." and lead with the answer.

Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.

Add Organization schema with consistent name, address, phone (NAP). Include sameAs links to social profiles and authoritative directories to strengthen entity recognition.

Define the primary entity in the first 500 characters, use consistent terminology (same term 70%+), and add "unlike X" signals to help AI engines distinguish your topics.

Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.

Fix It With AI44

Your competitors are already optimizing for AI

Every day without action is traffic your site loses to AI-ready competitors. We fix that.

Fix My Score

Site Pages

www.normalfactory.com/privacyF36
Privacy Policy - Normal Factory
www.normalfactory.com/termsF37
Terms of Service - Normal Factory
www.normalfactory.comF38
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory
app.normalfactory.com/auth?message=unauthorized&redirect_...F31
Normal Factory

Improve Your Score

Guides for the criteria with the most room for improvement

Related Questions

Browse all FAQs →

Want us to improve your score?

We build citation-ready content that AI engines choose as the answer.

Let's Talk