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newstore.com

newstore.com

Weak AI visibility with 30 of 48 criteria passing. Biggest gap: llms.txt file.

Developer Tools & InfrastructureDeveloper Platforms
47/100
7 since v1
D
Citation Avg
Coherence gate active - score capped at 50
Answer Readiness
~40% weight
6/10
Content Structure
~25% weight
7/10
Trust & Authority
~15% weight
7/10
Technical Foundation
~10% weight
6/10
AI Discovery
~10% weight
5/10

Verdict

Below-average AEO readiness at 47/100 - multiple areas need attention. Key strengths include Internal Linking Structure, Sitemap Completeness, and RSS/Atom Feed. Priority gaps: llms.txt File, Speakable Schema, and Image Context for AI. Topic coherence is 3/10, which caps the overall score at 50. Focusing content on core expertise areas is the single highest-impact improvement.

How to Improve

Current
47/100
Projected
85/100
35Total Fixes
8Quick Wins
~53hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersAdd structured tables and listsAdd ai.txt and content licensingMake content creators clearly visiblePackage evidence for AI enginesReduce extraction frictionImprove server response efficiency
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Reduce render-blocking resources
critical|medium
Configure robots.txt for AI crawlers
critical|low
Reduce document weight
critical|medium
Fix HTML structure and meta tags
low|low
Improve server response efficiency
high|low
Add internationalization signals
medium|low

Top Opportunities10

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Add inline citations to external sources, "According to [Source]..." attribution phrases, and a Sources section at the end of key articles.

Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.

Show direct use, testing, implementation, or lived experience with concrete observations, examples, screenshots, and lessons learned.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.

Define the primary entity in the first 500 characters, use consistent terminology (same term 70%+), and add "unlike X" signals to help AI engines distinguish your topics.

Fix It With AI38

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Site Pages

www.newstore.com/shopping-app-release-portalD43
Shopping App: Release Portal - NewStore | NewStore
www.newstore.com/podcast/ron-thurston-retail-prideF37
Retail Pride Author Ron Thurston on the power of human connecting - NewStore | NewStore
www.newstore.com/customersF39
Customers - NewStore | NewStore
www.newstore.com/resourceD42
Content from the world of retail - NewStore | NewStore
www.newstore.com/clientelingF39
Clienteling: Create Personalized Shopping Experiences | NewStore
Changes since v1Last audited 52 days ago
54
47
-7
View full comparison →
Focus Content on Core TopicsAdd Answer Capsule PatternsPackage Evidence for AIAdd Structured Tables & ListsBuild Comprehensive FAQ SectionIncrease Content DepthAdd First-Hand Experience SignalsAdd Owned Data SignalsRestructure Content as Q&AAdd Entity Disambiguation

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