mthmortgage.com
Weak AI visibility with 22 of 48 criteria passing. Biggest gap: llms.txt file.
Finance & PaymentsFinancial ServicesVerdict
Below-average AEO readiness at 46/100 - multiple areas need attention. Key strengths include Fact & Data Density, Canonical URL Strategy, and Content Cannibalization. Priority gaps: llms.txt File, Schema.org Structured Data, and Comprehensive FAQ Section. Topic coherence is moderate at 5/10, capping the score at 60. Tighter topical focus would lift this ceiling.
How to Improve
Add a machine-readable llms.txt file at your domain root that describes your site, services, and key pages for AI engines.
Create a comprehensive llms-full.txt with detailed page descriptions, content summaries, and topic taxonomy.
Generate a comprehensive sitemap with lastmod dates for all important pages.
Update robots.txt to explicitly allow AI crawlers and include sitemap directive.
Trim oversized HTML, excessive DOM nodes, and large inline payloads that slow AI crawlers.
Implement hreflang tags and lang attributes so AI engines serve the correct language version when answering queries.
Optimize compression, cache headers, redirect chains, and HTML payload size for faster AI crawler access.
Minimize blocking scripts and stylesheets in <head> to improve content availability for AI crawlers.
Ensure clean, well-structured HTML with proper meta tags, HTTPS, and parseable content for AI crawlers.
Top Opportunities10
Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.
Publish original research, statistics, case studies, or proprietary data that AI engines can cite. Unique data points make your content a primary source rather than a derivative one.
Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.
Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.
Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.
Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.
Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.
The same paragraphs appear on multiple pages. AI engines may only index one version and ignore the rest. Rewrite shared content so each page offers a unique perspective.
Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.
Ensure every question-format heading (H2/H3) is followed by a direct answer paragraph. This pattern is ideal for AI engine snippet extraction.
Fix It With AI42
Score Breakdown
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Guides for the criteria with the most room for improvement