mcscontracts.co.uk
Moderate AI visibility with 35 of 53 criteria passing. Biggest gap: llms.txt file.
Verdict
Below-average AEO readiness at 56/100 - multiple areas need attention. Key strengths include Schema.org Structured Data, RSS/Atom Feed, and Direct Answer Paragraphs. Priority gaps: llms.txt File, Canonical URL Strategy, and Speakable Schema.
How to Improve
Add a machine-readable llms.txt file at your domain root that describes your site, services, and key pages for AI engines.
Create a comprehensive llms-full.txt with detailed page descriptions, content summaries, and topic taxonomy.
Ensure clean, well-structured HTML with proper meta tags, HTTPS, and parseable content for AI crawlers.
Update robots.txt to explicitly allow AI crawlers and include sitemap directive.
Add rel="canonical" tags to all pages to prevent duplicate content confusion.
Implement hreflang tags and lang attributes so AI engines serve the correct language version when answering queries.
Generate a comprehensive sitemap with lastmod dates for all important pages.
Minimize blocking scripts and stylesheets in <head> to improve content availability for AI crawlers.
Trim oversized HTML, excessive DOM nodes, and large inline payloads that slow AI crawlers.
Optimize compression, cache headers, redirect chains, and HTML payload size for faster AI crawler access.
Top Opportunities10
Publish original research, statistics, case studies, or proprietary data that AI engines can cite. Unique data points make your content a primary source rather than a derivative one.
Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.
Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.
Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.
Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.
Add inline citations to external sources, "According to [Source]..." attribution phrases, and a Sources section at the end of key articles.
Show direct use, testing, implementation, or lived experience with concrete observations, examples, screenshots, and lessons learned.
The same paragraphs appear on multiple pages. AI engines may only index one version and ignore the rest. Rewrite shared content so each page offers a unique perspective.
Rewrite multi-clause sentences into single-claim statements under 20 words. Pages with Flesch-Kincaid grade 16 outperform grade 19 in citation rates.
Establish a regular content publishing cadence with dated entries in your sitemap. Consistent publishing signals to AI engines that your site is an active, current information source.
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Guides for the criteria with the most room for improvement