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mashgin.com
WINTER 2015

mashgin.com

Weak AI visibility with 24 of 48 criteria passing. Biggest gap: llms.txt file.

42/100
7 since v1
F
Citation Avg
Coherence gate active - score capped at 45
Answer Readiness
~40% weight
6/10
Content Structure
~25% weight
5/10
Trust & Authority
~15% weight
4/10
Technical Foundation
~10% weight
4/10
AI Discovery
~10% weight
4/10

Verdict

Critical AEO gaps at 42/100 - mashgin.com is largely invisible to AI engines. Key strengths include Original Data & Expert Analysis, Fact & Data Density, and Canonical URL Strategy. Priority gaps: llms.txt File, Schema.org Structured Data, and RSS/Atom Feed. Topic coherence is 2/10, which caps the overall score at 45. Focusing content on core expertise areas is the single highest-impact improvement.

#9603of 13363
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How to Improve

Current
42/100
Projected
80/100
42Total Fixes
16Quick Wins
~79hEst. Effort
Quick Wins
Create /llms.txt fileAdd question-based headingsStrengthen entity authority (NAP)Configure robots.txt for AI crawlersImplement semantic HTML5 elementsAdd definition-style contentAdd direct answer paragraphsAdd ai.txt and content licensingAdd visible date signalsFocus blog content on core expertiseIncrease content depth and structureMake pages solve the user task fasterAdd first-hand experience signalsPackage evidence for AI enginesReduce extraction frictionFix duplicate content blocks
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Configure robots.txt for AI crawlers
high|trivial
Fix HTML structure and meta tags
low|low
Create complete sitemap.xml
medium|low
Add internationalization signals
critical|medium
Reduce render-blocking resources
medium|low
Reduce document weight
medium|low
Improve server response efficiency
medium|low

Top Opportunities10

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.

Use HTML tables for comparison data and ordered/unordered lists for features, steps, and specifications. Structured data formats are directly extractable by AI engines for answers.

Sections within pages contain identical or near-identical text. LLMs may flag this as low-quality or thin content, reducing citation authority. Rewrite duplicate blocks with unique angles.

Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.

Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Ensure every question-format heading (H2/H3) is followed by a direct answer paragraph. This pattern is ideal for AI engine snippet extraction.

Include dateModified schema, visible last-updated dates, and time elements on content pages. Fresh content signals help AI engines prioritize your pages over stale alternatives.

Define the primary entity in the first 500 characters, use consistent terminology (same term 70%+), and add "unlike X" signals to help AI engines distinguish your topics.

Fix It With AI43

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Site Pages

www.mashgin.com/podcast/bill-boltonD47
Bill Bolton, Skip The Line Podcast | Mashgin
www.mashgin.com/forms/follow-upF35
We'll Contact You Soon, But Here's the Good Stuff
www.mashgin.com/contact-csnewsF30
Contact CSNews
www.mashgin.com/resources/mashgin-case-studiesF33
Mashgin Case Studies
Changes since v1Last audited 52 days ago
49
42
-7
View full comparison →
Focus Content on Core TopicsIncrease Content DepthAdd Structured Tables & ListsFix Duplicate Content BlocksAdd Direct Answer ParagraphsRestructure Content as Q&AAdd Answer Capsule PatternsImprove Question-Answer AlignmentAdd Content Freshness SignalsAdd Entity Disambiguation

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