Skip to main content

Platform

AEO Website Research-grade Content Content Factory About Audits Rankings Pricing

Resources

Knowledge Base Research FAQ
Audit
OverviewHow to ImproveScore BreakdownSite PagesGuides
extern.com
WINTER 2017

extern.com

Weak AI visibility with 32 of 48 criteria passing. Biggest gap: llms.txt file.

36/100
F
Citation Avg
Coherence gate active - score capped at 35
Answer Readiness
~40% weight
5/10
Content Structure
~25% weight
8/10
Trust & Authority
~15% weight
5/10
Technical Foundation
~10% weight
6/10
AI Discovery
~10% weight
3/10

Verdict

Critical AEO gaps at 36/100 - extern.com is largely invisible to AI engines. Key strengths include Q&A Content Format, Table & List Extractability, and Entity Density. Priority gaps: llms.txt File, RSS/Atom Feed, and Content Licensing & AI Permissions. Topic coherence is 0/10, which caps the overall score at 35. Focusing content on core expertise areas is the single highest-impact improvement.

#11063of 13363
View full rankings →
View improvement plan

How to Improve

Current
36/100
Projected
81/100
42Total Fixes
13Quick Wins
~72hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersBuild FAQ sections with schemaImplement semantic HTML5 elementsAdd definition-style contentAdd ai.txt and content licensingFix canonical URL strategyFocus blog content on core expertiseMake pages solve the user task fasterMake content creators clearly visiblePackage evidence for AI enginesFix duplicate content blocksImprove server response efficiency
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Fix HTML structure and meta tags
medium|low
Configure robots.txt for AI crawlers
high|trivial
Fix canonical URL strategy
critical|low
Create complete sitemap.xml
medium|low
Add internationalization signals
critical|medium
Improve server response efficiency
high|low
Reduce document weight
medium|low
Reduce render-blocking resources
low|low

Top Opportunities10

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Sections within pages contain identical or near-identical text. LLMs may flag this as low-quality or thin content, reducing citation authority. Rewrite duplicate blocks with unique angles.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Add specific numbers, percentages, statistics, and data points throughout your content. Fact-dense content gives AI engines concrete data to cite rather than vague claims.

Expand articles to 1000+ words with structured H2/H3 sections, comparison tables, and expert analysis. Thin content (under 300 words) is rarely cited by AI engines. Deep, well-structured articles demonstrate expertise.

Add inline citations to external sources, "According to [Source]..." attribution phrases, and a Sources section at the end of key articles.

Add Organization schema with consistent name, address, phone (NAP). Include sameAs links to social profiles and authoritative directories to strengthen entity recognition.

The same paragraphs appear on multiple pages. AI engines may only index one version and ignore the rest. Rewrite shared content so each page offers a unique perspective.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Fix It With AI45

Your competitors are already optimizing for AI

Every day without action is traffic your site loses to AI-ready competitors. We fix that.

Fix My Score

Site Pages

www.extern.com/studentD43
Students | Real Work Experience | Extern.com
www.extern.com/industry/financeD40
Explore Finance Externships | Extern
www.extern.com/higher-ed/rutgers-universityF39
Rutgers University + Extern
www.extern.com/externships/outamation-advanced---ai-power...F29
Outamation Advanced - AI-Powered Document Insights and Data Extraction Externship | Extern
www.extern.com/externships/breaking-games-e-commerce-data...F33
Breaking Games E-Commerce Data Analysis & Strategy | Extern
www.extern.com/blog/student-blogF38
Student Blog | Extern
www.extern.com/blog/company-blogD40
Company Blog | Extern
www.extern.com/national-geographic-society-the-nature-con...F36
National Geographic Society & The Nature Conservancy Marine and Community Conservation Externship
www.extern.com/events/brand-like-a-boss-how-to-get-notice...F36
Virtual Career Events, Webinars & Externship Orientation – Extern
www.extern.com/events/resume-workshop-series-no-bs-resume...F35
Virtual Career Events, Webinars & Externship Orientation – Extern

Improve Your Score

Guides for the criteria with the most room for improvement

Related Questions

Browse all FAQs →

Want us to improve your score?

We build citation-ready content that AI engines choose as the answer.

Let's Talk