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clevertap.com
WINTER 2022

clevertap.com

Moderate AI visibility with 30 of 48 criteria passing. Biggest gap: llms.txt file.

Marketing AutomationEmail & Marketing Platforms
55/100
D
Citation Avg
Coherence gate active - score capped at 60
Answer Readiness
~40% weight
7/10
Content Structure
~25% weight
5/10
Trust & Authority
~15% weight
6/10
Technical Foundation
~10% weight
5/10
AI Discovery
~10% weight
6/10

Verdict

Below-average AEO readiness at 55/100 - multiple areas need attention. Key strengths include Original Data & Expert Analysis, Fact & Data Density, and Canonical URL Strategy. Priority gaps: llms.txt File, Comprehensive FAQ Section, and Speakable Schema. Topic coherence is moderate at 5/10, capping the score at 60. Tighter topical focus would lift this ceiling.

#3928of 26585
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How to Improve

Current
55/100
Projected
82/100
36Total Fixes
14Quick Wins
~57hEst. Effort
Quick Wins
Create /llms.txt fileConfigure robots.txt for AI crawlersLink orphan pages into site navigationAdd direct answer paragraphsAdd ai.txt and content licensingEnhance author and expert schemaAdd visible date signalsFocus blog content on core expertiseMake pages solve the user task fasterMake content creators clearly visibleAdd answer-first content placementClarify entity boundariesFix duplicate content blocksImprove server response efficiency
Create /llms.txt file
critical|low
Add llms-full.txt with extended content
medium|low
Reduce document weight
critical|medium
Configure robots.txt for AI crawlers
high|trivial
Create complete sitemap.xml
medium|low
Improve server response efficiency
high|low
Fix HTML structure and meta tags
low|low
Reduce render-blocking resources
low|low

Top Opportunities10

Ensure blog content consistently covers your core expertise areas rather than scattering across unrelated topics. AI engines build authority models - a site about "Medicare coverage" that also publishes about humidifiers and groceries dilutes its topical authority.

Sections within pages contain identical or near-identical text. LLMs may flag this as low-quality or thin content, reducing citation authority. Rewrite duplicate blocks with unique angles.

Create a dedicated FAQ page with FAQPage schema markup. Cover common questions about your products, services, and industry to become a direct answer source for AI engines.

Write concise, standalone answer paragraphs (2-3 sentences) immediately after question headings. These "snippet-ready" paragraphs are ideal for AI engine citations.

Ensure every question-format heading (H2/H3) is followed by a direct answer paragraph. This pattern is ideal for AI engine snippet extraction.

Define the primary entity in the first 500 characters, use consistent terminology (same term 70%+), and add "unlike X" signals to help AI engines distinguish your topics.

Write 20-25 word self-contained answer sentences immediately after each H2 heading. 72.4% of AI-cited posts use this pattern - it gives engines a ready-made snippet to quote.

Add question-based headings (H2/H3) throughout your content. Use "What is...", "How does...", "Why should..." patterns that match how users query AI assistants.

Include "our analysis", "our data", "our testing" phrases backed by original research or proprietary data. 52.2% of AI-cited posts contain owned data signals.

Shorten sentences to under 25 words, use active voice in lead paragraphs, define jargon inline, and avoid hiding content behind accordions or display:none.

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Site Pages

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