What is AEO (AI Engine Optimization)?

AEO is the practice of structuring your website so AI answer engines - ChatGPT, Perplexity, Google AI Overviews, Claude - can find, understand, and cite it. SEO gets you ranked in search results. AEO gets you into AI-generated answers. Different game, different rules.

Is AEO only relevant for large businesses?

Not at all. Small businesses, local providers, niche e-commerce stores, solo consultants - they all benefit from AI visibility. We've seen smaller sites with well-structured content outperform larger competitors who haven't optimized for AI engines. Size matters less than structure.

Can AEO help with voice search and smart assistants?

Yes. Siri, Alexa, and Google Assistant increasingly pull AI-generated answers from web content. The same structured data, Q&A formatting, and entity authority that drive AEO also make your content the go-to source for voice search answers.

What is the difference between AI visibility and AI readiness?

Readiness is your technical foundation - whether your site has the right schema, llms.txt, clean HTML, and entity signals in place. Visibility is real-world performance - whether AI engines actually cite you when users ask relevant questions. You need readiness first, then visibility follows. Our audit measures readiness; our visibility analysis measures actual citation rates.

What does the free AEO audit include?

The free audit analyzes your website across 48 criteria that determine AI visibility, including llms.txt, Schema.org structured data, Q&A content format, clean crawlable HTML, entity authority, robots.txt AI policy, FAQ sections, original data, content freshness, fact density, canonical URLs, and more. You get a score out of 100 with specific findings and actionable recommendations.

authologic.com - AEO Audit Report | 63/100

WINTER 2021 authologic.com

Moderate AI visibility with 33 of 48 criteria passing. Biggest gap: schema.org structured data.

Finance & Payments Corporate Finance Platforms

Scoring Methodology

How Your AEO Site Rank Is Calculated

A weighted average of 48 deterministic criteria. Each scored 0-10, each with a specific weight. No AI judgment calls - every point is traceable.

Moderate visibilityOut of 100 possible points

The Formula

Score = sum(criterion_score / 10 * weight * 100) / sum(weights)

Each criterion is scored 0-10 by deterministic checks, multiplied by its weight, and summed to produce a 0-100 overall score.

Your Score Breakdown

Content9 criteria

Q&A Content Format15%6/10+9.0

FAQ Sections10%6/10+6.0

Original Data10%10/10+10.0

Content Freshness7%5/10+3.5

Direct Answer Paragraphs7%10/10+7.0

Fact & Data Density5%10/10+5.0

Definition Patterns4%7/10+2.8

Query-Answer Alignment8%7/10+5.6

Content Cannibalization5%10/10+5.0

Subtotal71%+53.9

Structure5 criteria

Schema.org JSON-LD15%0/10+0.0

Clean, Crawlable HTML10%9/10+9.0

Semantic HTML55%8/10+4.0

Table & List Extractability7%10/10+7.0

Schema Coverage3%0/10+0.0

Subtotal40%+20.0

Discovery5 criteria

llms.txt10%10/10+10.0

robots.txt for AI5%10/10+5.0

Internal Linking10%8/10+8.0

Sitemap Completeness5%8/10+4.0

RSS/Atom Feed3%0/10+0.0

Subtotal33%+27.0

Trust Signals6 criteria

Entity Authority10%8/10+8.0

Content Licensing4%4/10+1.6

Author & Expert Schema4%2/10+0.8

Canonical URL4%10/10+4.0

Content Velocity3%10/10+3.0

Visible Date Signals4%6/10+2.4

Subtotal29%+19.8

Overall Score100%63/100

Score Ranges

86-100AI-first content architecture

71-85Strong AI visibility

56-70Moderate visibility

41-55Weak visibility

26-40Minimal visibility

0-25Not on the radar

Key Points

Topic Coherence carries the highest weight at 14%, followed by Original Data at 10%, across 48 total criteria.

No HTTPS means Clean HTML is capped at 3/10, costing approximately 3-4 overall points.

Every criterion uses deterministic checks. Same site, same audit, same score - every time.

Read full scoring methodology →

↑9 since v1

Citation Avg

Answer Readiness

~40% weight

8/10

Content Structure

~25% weight

8/10

Trust & Authority

~15% weight

5/10

Technical Foundation

~10% weight

5/10

AI Discovery

~10% weight

8/10

Verdict

Moderate AEO readiness at 63/100 with significant gaps to address. Key strengths include llms.txt File, robots.txt for AI Crawlers, and Original Data & Expert Analysis. Priority gaps: Schema.org Structured Data, RSS/Atom Feed, and Schema Coverage & Depth.

Top priorities

Schema.org Structured DataTrust+10 pts

RSS/Atom FeedDiscovery+10 pts

Schema Coverage & DepthTechnical+10 pts

#390of 13362

#41of 1391 in Finance & Payments

Ahead of you

doublehq.com63

getrima.ai63

View full rankings →

View improvement plan

How to Improve

Current

63/100

Projected

84/100

35Total Fixes

7Quick Wins

~69hEst. Effort

Quick Wins

Add ai.txt and content licensingEnhance author and expert schemaImprove query-answer alignmentMake content creators clearly visibleImprove citation-ready writing qualityReduce extraction frictionImprove server response efficiency

Fix

Impact

Effort

Reduce document weight

Trim oversized HTML, excessive DOM nodes, and large inline payloads that slow AI crawlers.

critical

medium

Reduce document weight

critical|medium

Add internationalization signals

Implement hreflang tags and lang attributes so AI engines serve the correct language version when answering queries.

critical

medium

Add internationalization signals

critical|medium

Improve server response efficiency

Optimize compression, cache headers, redirect chains, and HTML payload size for faster AI crawler access.

high

low

Improve server response efficiency

high|low

Fix HTML structure and meta tags

Ensure clean, well-structured HTML with proper meta tags, HTTPS, and parseable content for AI crawlers.

low

Fix HTML structure and meta tags

low|low

Create complete sitemap.xml

Generate a comprehensive sitemap with lastmod dates for all important pages.

low

Create complete sitemap.xml

low|low

Unlock Full Improvement Plan

Top Opportunities10

Unlock Opportunities

Fix It With AI37

Unlock AI Fix Prompts

37 copy-paste prompts ready - sign in to access.

Score Breakdown

Criteria

Status

Potential

Score

Schema.org Structured Data

critical+10 pts0/10

RSS/Atom Feed

critical+10 pts0/10

Schema Coverage & Depth

critical+10 pts0/10

Speakable Schema

critical+10 pts0/10

Image Context for AI

critical+9 pts1/10

Author & Expert Schema

critical+8 pts2/10

First-Hand Experience Signals

critical+7 pts3/10

Methodology Transparency

critical+7 pts3/10

Extraction Friction Score

critical+7 pts3/10

Internationalization Signals

critical+7 pts3/10

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Site Pages

URLCitationSiteIn-linksCategoryIssuesWords

authologic.com/integrationsIdentity Infrastructure to Boost Your KYC Conversion Rates

D46

content

9,211

authologic.com/integrationsD46

Identity Infrastructure to Boost Your KYC Conversion Rates

authologic.com/cookies-policyCookies Policy

D42

content

1,763

authologic.com/cookies-policyD42

Cookies Policy

Changes since v1Last audited 29 days ago

→

View full comparison →

Criterion

Delta

Comprehensive FAQ Section

5/10

6/10

Original Data & Expert Analysis

8/10

10/10

Content Publishing Velocity

7/10

10/10

Query-Answer Alignment

0/10

7/10

Content Cannibalization

3/10

10/10

Topic Coherence

5/10

6/10

First-Hand Experience Signals

2/10

3/10

Creator Transparency

6/10

5/10

-1

Methodology Transparency

2/10

3/10

Citation-Ready Writing Quality

6/10

8/10

Answer-First Placement

10/10

8/10

-2

Evidence Packaging

3/10

5/10

Entity Disambiguation

6/10

4/10

-2

Page Speed: Server Response

5/10

4/10

-1

Page Speed: Page Size

2/10

3/10

Answer Capsule Pattern

6/10

4/10

-2

Entity Density

10/10

8/10

-2

Add Answer Capsule PatternsAdd Entity DisambiguationReduce Extraction FrictionImprove Question-Answer AlignmentBuild Comprehensive FAQ SectionImprove Citation-Ready Writing

Improve Your Score

Guides for the criteria with the most room for improvement

Criteria0/10

Schema.org JSON-LD: The Scoreboard AI Actually Reads

Tidio runs 4 JSON-LD schema types. Crisp runs zero. That's not a coincidence -it's the difference between a 63 and a 34. Structured data is the machine-readable layer AI trusts most.

Intermediate·8 min readRead guide →

Criteria0/10

RSS Feed Presence & Quality

Sitemaps tell crawlers what exists. RSS feeds tell them what changed. If you don't have one, your new content waits days -or weeks -to be discovered.

Beginner·3 min readRead guide →

Criteria0/10

Schema Coverage Ratio

Your homepage has perfect JSON-LD. Your other 200 pages? Zero. Here's how we measure the gap -and why AI engines judge your whole domain by it.

Advanced·8 min readRead guide →

supplementary0/10

Speakable Schema Markup

Voice assistants need to pick which paragraph to read aloud from your page. Without Speakable markup, they guess -and they frequently guess wrong, reading your cookie notice.

Beginner·3 min readRead guide →

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Verdict

How to Improve

Unlock Full Improvement Plan

Top Opportunities10

Unlock Opportunities

Fix It With AI37

Unlock AI Fix Prompts

Score Breakdown

Unlock Full Audit Report

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